THUNDER BAY – Leaders Ledger – Ontario Wood is an exciting new initiative from the McGuinty government that helps consumers identify and choose locally produced wood products from their local lumberyards, hardware stores and other wood product retailers.
I was pleased to launch the Ontario Wood brand in July of 2011 at a Thunder Bay Home Hardware Building Centre. The program is modelled on the highly successful Foodland Ontario brand and promotes the benefits of buying high-quality Ontario wood products while raising awareness of the sustainability of the province’s forestry industry and the diversity and variety of Ontario wood products.
Promoting Ontario wood just makes sense. The forest products industry helps support about 200,000 jobs in over 260 communities across our province. Getting local consumers to buy Ontario wood and wood products will benefit our forest industry and the families and communities that depend on it across the province.